Its stigma seems to be rapidly evaporating on the Indian turf. From an intoxicating provocateur to an alternative cure for crunchy joints, insomnia, anxiety and other urban health disorders, cannabis has finally arrived in an elegant avatar, bottled in essential oils. It has become a # shelfiegoal2022, having a healing potion fueled with CBD oil to eliminate your health problems. Hemp products have clearly jumped the old hump of reservations and misconceptions, in the cart of alternative medicine. The cannabis economy is growing.
The medicinal properties of the plant are mentioned specifically in the ancient Vedic literature. The Atharva Veda consumes cannabis as a cure for many diseases. The Sushruta Samhita, dated between the 3rd and 8th centuries BC, advocated the use of cannabis for phlegm and diarrhea. However, with our common perceptions of ganja in the ghats, the screams of clay passing through clouds of smoke and hashish taking over the senses, the country has quietly continued the “psychoactive” cultivation of hemp, a cousin. of marijuana, often with religious people. and medicinal accents.
The acceptability of versatile hemp is finally gaining ground, with cannabis-powered wellness products being sold online and emerging as the best-selling in space. “When we started, we had to explain why wearing a hemp shirt was not intoxicating. Today, people of all generations buy our products and choose to be fully cured through a natural source, “said Yash Kotak, co-founder of BOHECO Bombay Hemp Company, based in Bombay.
Awshad Full Spectrum Vijaya Oil Tulsi
Cannabis provides healing and therapeutic nutrition, and with over 25,000 ways to use this plant, it is a solution provided by the most sustainable and environmentally friendly resource. “This is definitely just the beginning. We still have miles to go to unleash our potential and with the right kind of R&D practices, the world is our oyster,” says Chirag Tekchandaney, co-founder of BOHECO, adding: In the last two years, revenue from operations has grown by more than 25 percent, and before that we were operating at a three-year compound annual growth rate (CAGR) of 93 percent. expects hemp fiber and hemp seed segments to witness considerable CAGRs of 27 percent and 25 percent, respectively, during the forecast period.
The cumulative share of these two segments was 47.6% in 2019 and is expected to reach 50.1% in 2027. We also export our products to more than 10 countries, but most of our D2C audience is from India. Our repeat purchase is the highest in the category, with over 43 percent of our audience returning for more. That says a lot. “This sudden change has come to a standstill from the confines, and caused more startups in space. ‘intoxication that was called before.
There was a time when the arrival of a CBD oil preparation at home would make our loved ones freak out. They thought we were doing drugs. Now, these same people use it for their many therapeutic purposes. There has been a general softening of the attitude. More players arrive in boomtown today. “The growth rate of this industry is directly linked to raising awareness about the legality, availability and benefits of this plant,” says Richa Jaggi, co-founder of Awshad, launched last year. “I think this easing of attitude may be directly related to the growing popularity of cannabis around the world. Countries like the United States and Canada started the cannabis destigmatization movement and funded various research to learn more.
They discovered two things: the plant has various medicinal properties and its properties have been misrepresented, “he said.” It is clear that learning is spreading. says: “At the IHO, our growth rate has been 200 percent year after year. We have seen a diverse age group of people adopt hemp and cannabis products into their lifestyle. Today, our oldest patient is 94 years old and consumes Sleep Well CannaBliss oil daily to improve sleep. ” depression and anxiety that increased during confinement, using cannabis-based medicinal oils. “
The format and use of the products attract a cross-section of the population through oils, balms, creams. “They are used to control pain, inflammation, arthritis, pimples, eczema, itchy skin and more,” says Jaggi, adding, “Cannabis foods like tinctures and jelly beans They are aimed more at men and women over the age of 18 who suffer from insomnia, stress, anxiety, chronic pain, intestinal health problems, etc. People who suffer from epilepsy or undergo chemotherapy swear by this product. ” With the industry experiencing a major victory in the FSSAI, adopting and recognizing hemp, healthy and abundant, the way forward is the natural path. But a word of warning: the cannabis leaf is under a drug on the E-1 agenda, according to the 1945 drug and cosmetic rules, and any drug that contains substance from the E-1 schedule has been to be taken under medical supervision.
THE HOLY TRUTH
✥ Look for the stamp licensed by the Ministry of AYUSH, Government of India, on products
✥ Cannabis-based medicines are safe to use and non-addictive, especially if taken under medical supervision.
✥ Expensive labels can be attributed to the difficult supply chain, as hemp is grown mainly in Uttarakhand, in the foothills of the Himalayas.
